Hence, in crafting a strategy, we rely on the realities of the market, business, people, culture, and mentality – on how the strategy will work in real life.
40+
realized projects
50+
conducted research
12
business categories of our clients
PRODUCTS
Brand-стратегия
Creating a unified brand image for all target groups, based on the product, its advantages, and values.
Processes:
Diving into the business
Market study
Quantitative/qualitative research
Exploration of trends and tendencies
Socio-cultural context
CJM
Competitor analysis
Coordination and collaboration with partners
Communication Strategy
A strategy of actions, as a result of which we answer the questions: Who are we talking to? What are we saying? Where do we speak? How do we communicate?
Processes:
Review of marketing activities
Quantitative/qualitative research
Overview of the media market
Analysis of competitor communications
Coordination and collaboration with partners
Approach
We don't invent from scratch; we enhance what's already at the core of the company or what it aspires to, giving it the right shape and providing consistent steps.
Partnership
We always speak to our clients honestly and openly, relying on facts, market research, and insights about people.
Honesty
Strategy is a long-term endeavor, requiring extended consistent actions, throughout which we accompany the client and help in executing these steps.